EU Nods Apple’s Purchase of Shazam

The European Commission approved the purchase by Apple of the Shazam service for recognizing melodies and images.

“Data is key in the digital economy. We must therefore carefully review transactions which lead to the acquisition of important sets of data, including potentially commercially sensitive ones, to ensure they do not restrict competition,” EU Competition Commissioner Margrethe Vestager said in a statement.

After thoroughly analysing Shazam’s user and music data, we found that their acquisition by Apple would not reduce competition in the digital music streaming market.”

The regulator suspended the deal, announced in December 2017, for review at the request of several countries – Austria, France, Iceland, Italy, Norway, Spain and Sweden. They feared that after buying an Apple application, Shazam would no longer provide links to competing music services with Apple Music, such as Spotify, Pandora, and YouTube.

Apple has not yet revealed plans for the development of the service.




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